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The Pareto Principle states, basically, that 80% of effects come from 20% of causes. This is often true of online marketing campaigns, where 20% of content…

Google Cash Kit Ads on Facebook are receiving an increasing number of scam and ripoff complaints. A number of seemingly different advertisements on how to make more money have recently…

There are many ways to price management of pay per click campaigns. Last April, four pricing models were addressed at Search Engine Land. But what is an appropriate fee? Kevin…

Social networking profiles, including social bookmarking sites, social news sites, and professional and personal network profiles can be time intensive endeavors to develop and grow. To entrench yourself in a…